Mangoes are cultivated in all the provinces of Pakistan including Balochistan and KPK. The fruit is mainly grown in Sindh and southern Punjab .
Mirpur Khas and Multan are noted for their huge
mango gardens. Hyderabad , Nawabshah, Naushahroferoz, Khairpur (Mir's), Rahim Yar
Khan, Bhawalpur, Muzafargarh, Sheikhupura are important mango growing areas in
the country.
Mango production in Khanewal, Sahiwal, Vehari, Okara, Faisalabad , Jhang, Toba Tek Singh and
Sargodha etc is also considerable. Varieties of mangoes are various. Their
number is infinite. But, only a few selected varieties have commercial
significance.
Some of the principal mango varieties of Pakistan are described here.
1. Sindhri:
Sindhri is the best of all varieties grown in Pakistan . The colour of this variety is yellow, the rent colour of
mangoes. Sindhri is large in size, beautiful in shape and superb in taste. In
colour, in shape and in taste, the variety has no rival, no match. It is simply
peerless. It is a very delicious mango. The shelf-life of the variety is
longer than most of other varieties. It has proportionately larger eating mass.
Sindhri. indeed, is a perfect mango.
2.
Among
the late varieties of the country, Chaunsa is the choicest.
It has a unique and appealing aroma. In size, the variety is medium large.
It has a unique and appealing aroma. In size, the variety is medium large.
3. Dasehri,
'is the small wonder variety of mango. It is small in size only, but big in all
other attributes of a mango. It is very sweet and tasty. Its skin is stiff,
which fully protects the eatable pulp inside.
4. Mangoes, when ripe, usually change their
colour from green to yellow or yellowish red. But, we have a variety in Pakistan , which does not change its colour even on ripening. It is
Langra, the green beamy. It comes in market earlier then Sindhri. Eating
qualities of the variety are excellent. It is sweet and juicy. It is a
medium-sized fruit.
5. Sonaro,
a variety mostly cultivated in Khirqur-Sukkur belt ,is our 'heavy-weight
champion' in. mangoes. Its weight is over one pound. Weight wise Sonaro
is No.l in Pakistan . It comes in August. It is excellent for juicing.
6. Anwar
Katole, Saroli. Fajri, Malda, Gulab Khns, Totapari. Beganpali ,Collestor
Neelam, Pndam and Sensation etc are other important varieties of the mangoes.
Among a total of 75 mango exporting countries
in the world Mexico , Philippines and Pakistan lead the list. Mexico is the single largest mango exporting country in the world
and takes a lions share (41%) in international mango market. In 1998, when
total world exports were 509.8 thousands tons this country exported 209.4
thousand tons of mangoes. Philippines and Pakistan respectively rank the second and third largest
international suppliers of the fruit. Getting 7.6 % of world mango
market Pakistan achieved a wonderful growth of 119% rising from 18.3
thousand tons in 1996 to 40.2 thousand tons in 1980. India registered a zero increase in mango export
during the same period.
The Netherlands and France do not produce mangoes. But these countries among of the
first ten mango exporters of this fruit. The USA 's imports of mangoes are the highest (43.2%) in the
world. In 1998, it imported 197.4 thousand tons of the fruit. Chnia , Hong Kong ,
the Netherlands , UAE, France . Malaysia . the UK and Saudi Arabia , Germany and Singapore are other major importers of mangoes.
About 85% of Pakistani mangoes are shipped to Dubai . The rest are exported to around 25-30 countries in
various pans of the world the prominent among them include Saudi Arabia , U.K. , Bahrain and Singapore .
1. We must
focus on Malaysia , Hong Kong and Singapore in the Far
East and the Netherlands , France , U.K. and German in Europe for
developing mango exports from Pakistan .
2.
In order
to chalk out a long-term action plan for achieving a rapid growth in mango
production, processing and exports, a Match Making; conference on mangoes should
be organized in the country, every year. All stakeholders in the fruit,
including farmers exporters, investors, packing material suppliers, airlines
scientists and researcher should be invited for participation.
3.
Pakistanis
living abroad should be engaged in mango related business.
4.
Government
agencies like EPB, P1DC. ADBP. MINFAL may arrange some kind of co-sponsor for the
conference.
5.
EPB may
coordinate.
6. The conference may also serve as a forum, where interested mango growers,
processors and exporters can finalize direct business deals for
the next years and beyond mango crops.
7.
Mango
orchards, rather all fruit orchards, of ten acres and above may be
declared as industry.
8. All
facilities should be available to an industry in a rural area ( such as Gadoon
Amazai industrial area) including the facility of duty free import of
cooling plants, fruit farming and processing machinery and equipment,
refrigerated vehicles for transportation of fruits to such orchard industries.
9.
Marketing
side of our agriculturists is very poor. They do not get appropriate returns
from their fruit farms. Farmers may, therefore, be encouraged and assisted,
technically and financially, to establish Growers Marketing Association (GMA)
to be responsible for procuring agriculture products from the farmers and
selling it profitably on their behalf in the country and abroad.
10.
For this
purpose a reasonable number of shops and godowns in fruit and vegetable markets
in all major cities like Karachi , Hyderabad , Mirpurkhas. Sukkur, Bahawa!pur, Multan , Faisalabad , Lahore , Rawalpindi , Peshawar and Quetta may be allotted to GMA.
11.
Different
Associations may also be assisted in operating cold storage, warehouses and
export houses in Dubai, Saudi Arabia, Bangladesh, Sri Lanka, Singapore, United
Kingdom, Holland and Germany in collabo-ratk ith GMA's counterpart
organizations in these countries.
12.
Real
export culture and required infrastructure is yet to be developed in Pakistan . To meet this, Fruit and Vegetable
Export Villages may be established near the airports of Karachi , Sukkur, Multan , Lahore , Islamabad , Peshawar and Quetta . Facilities for packing and grading, cold storage may be
provided at these places on nominal charges.
13. Farmers
Associations operating in the country may group themselves together to form
Federation of Pakistan Farmers Association (FPFA) to voice their view
effectively on national level.
14.
The
Federation of Pakistan Farmers Association should make it a point to formulate
suggestions / recommendations at least three month before the national
budget, to be given to policy makers enabling them (the policy makers) to
prepare farmer-friendly budgets. The same may be done in the case of trade
policy, as well.
15.
There
are complaints from commercial sections abroad that some exporters from Pakistan are exporting artificially ripened immature mangoes at the
start of the season. This is creating a bad impression about Pakistani mangoes
in international market. To ensure that only fully mature mangoes are exported,
export of this fruit before the first day of June should not be allowed.
Customs authorities may check the initial consignments of each variety.
16. Mangoes
should be exported in value added form. The fruit may he processed into juices,
nectars and other value added products. The latest trend for packing juice and
nectar is tin and transparent material. Mirpurkhas and Multan , as well as Karachi and Lahore are ideal places for manufacturing value added mango
products. Pakistani as well as foreign investors may come forward and seize the
opportunity.
17. We are
allowing a subsidy in freight on export of potatoes, while other vegetables and
fruits stand ignored. Let there be a uniform policy. A 25% subsidy in freight
allowed in the case of potatoes may also be given on export of all fruits
and vegetables, mangoes included.
18. There is
no dried mango concept in Pakistan , though it has the status of an industry in quite a few
countries such as Philippines .
19.
Entrepreneurs
in Pakistan may venture
into this profitable field, ready buyer may be found for this product in Europe , USA and Japan .
Different studies suggest the following useful hints for enhancement of the common approval and acceptance for mangoes in the international markets:
1. Harvesting of Mangos in early
morning should be avoided to reduce latex staining problems.
2. During harvesting, a stem of 1.5
cm should be left and be trimmed back to 2.3 mm at packing.
3.
Before pacing, the fruit
should be washed and given fungicidal heat treatment.
4.
Mangoes are usually treated
against anthracnose with hot water.
5.
The fruit must be cooled rapidly
within 24 hours.
6.
Minimum weight of an individual
mango for exports purpose should not be less than 220 g. The most saleable
weights are 300-550 g. per fruit.
7.
Packaging used should be strong,
preferably white, attractive and clean.
8. Fruit should be individually
wrapped in tissue paper packed in one layer. A 2-kg packet, containing 5-7
mangoes, is preferred in the Gulf and Europe .
9.
The box must have holes for enough
ventilation, and should be lidded.
10. In order to receive a tariff
preferential treatment in European countries and Japan ,
under their GSP Schemes, the consignments must be accompanied by Form 'A', duly
authenticated by Export Promotion Bureau, Government of Pakistan.
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